The ban on American liquor imports in Alberta has been lifted, allowing the return of U.S. alcohol products to the shelves. However, despite this lifting, the buy-local sentiment among Canadian consumers, coupled with a 25% tariff on American alcohol imports, may continue to impact the demand for U.S. liquor.
Alberta Gaming, Liquor and Cannabis (AGLC) announced the acceptance of American liquor products following the province’s recent decision to end the three-month ban. Andrew Ferguson, owner of Kensington Wine Market, noted a significant decline in American liquor sales at his store due to the trade war. He emphasized that uncertainties surrounding costs and consumer preferences make it challenging to restock American products.
Matt Stortz, the general manager of Cork Fine Wine, Liquor & Ale in Calgary, mentioned that although demand for American liquor has decreased, they still offer U.S. products based on customer preferences and quality. Despite the ban lift, the 25% tariff remains a deterrent for local importers.
The decline in U.S. liquor imports across Canada has been substantial, with a 93% drop in wine imports from the U.S. Yvonne Martinez of the Alberta Liquor Store Association attributed this decline to buy-local trends and trade disputes. While the ban lift may benefit stores catering to American product enthusiasts, the overall preference for local products remains strong.
Service Alberta Minister Dale Nally emphasized the importance of supporting local producers even as American options return. The decision to lift the ban is seen as a strategic move amid the ongoing trade war, with hopes for constructive negotiations and increased trade opportunities in the future.
The province encourages the buy-local sentiment despite allowing American liquor imports, aiming for a tariff-free relationship and advocating for economic growth in Alberta.